abandoned-cart-sequence
Email & retentionDesigns a three-mail abandoned cart flow for an ESP with an EU consent check, exit and frequency rules, a margin-tested discount only in the last mail, and a holdout to measure real recovery.
4 skills · 85 upvotes · 720 installs · joined Jul 2026
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Designs a three-mail abandoned cart flow for an ESP with an EU consent check, exit and frequency rules, a margin-tested discount only in the last mail, and a holdout to measure real recovery.
Plans a post-delivery review request flow that asks every buyer the same way, with timing by product type, no gating, and incentive rules checked against Google, Trustpilot and EU review law.
Segments lapsed customers by their own purchase cycle and net-of-returns RFM, plans a sequence and honest offer per segment with a holdout and break-even check, and sunsets unresponsive contacts.
Designs a welcome flow from signup to first purchase with provable EU consent, double opt-in, exit rules, a margin-tested discount decision, Gmail/Yahoo sender checks and a holdout. Drafts only, never sends.
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